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Outsourcing 101: Scale your team, scale your business

Written by on March 13th

General

Outsourcing isn’t just a buzzword. It’s a competitive advantage for businesses looking to scale.

Here’s how to do it right.

What is Outsourcing?

Simply put, outsourcing is when you hire outside parties to handle tasks, operations, or services that could be performed in-house. Want to do something faster without hiring your own (expensive) team to do it? That’s outsourcing.

Why Outsource?

There are plenty of reasons to outsource. Here are some of the biggest reasons our clients do it:

  • Cost Efficiency: It’s cheaper. Period.
  • Focus on Core Business: Focus on what you’re good at. Let others handle the rest.
  • Access to Expertise: Outsourcing gives you a talent pool you couldn’t afford otherwise.

What Can You Outsource?

Almost anything. Common areas include:

  • IT Services
  • Customer Support
  • Human Resources
  • Digital Marketing & Sales
  • Content Moderation

The key theme here is to outsource things that are important to your business, but take away from your core competencies. Simple.

How to Start Outsourcing

It’s easier than you think.

  1. Identify Your Needs: What’s eating up your time? What’s outside your expertise? Start there.
  2. Choose the Right Partner: Look for expertise, reliability, and a track record. Don’t just go cheap.
  3. Set Clear Objectives and Expectations: Be clear about what you want. Avoid misunderstandings.
  4. Communication is Key: Regular check-ins. Clear, concise communication. Avoid surprises.
  5. Start Small: Test the waters with a small project. Scale up as confidence grows.

Common Pitfalls to Avoid

Sidestep these pitfalls for smooth scaling.

  • Going for the Lowest Bid: You get what you pay for.
  • Neglecting Cultural Fit: They must get your brand and values.
  • Lack of Clarity in Contracts: Be specific about services, deliverables, and timelines.

Of course, the biggest factor in dodging these pitfalls is picking the right outsourcing partner.

You nail it, we scale it

Outsourcing is not just about cutting costs. It’s about smart business. It’s about doing what you do best and outsourcing the rest. Start small, communicate clearly, and choose partners who align with your goals. Done right, outsourcing can be a powerful tool in your business arsenal.

When you’re ready to scale your business with outsourcing, let’s chat. Contact us today and let’s discuss your project.

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